Techo
In this case I translated the concept so you can understand what the campaign means, but in reality it is developed as a wordplay in Spanish, especially with the word Techo, which is the name of the NGO and translates "ceiling".
A message that wants to raise awareness about how important it is to have a home to improve the quality of life and create great people in the world. The idea is to remove the limits for those children who do not have a home, and make it possible for their dreams to come true. A social campaign that generates impact but honestly tells the reality of many children around the world.